The Big Agency is a digital marketing agency offering e-commerce solutions to the global hotel industry. The Big Agency is part of Big Worldwide a privately-owned, global travel, technology and media company headquartered in London, England.

The Big Agency’s original focus was in the publishing sector, producing magazines and hotel directories, managing online content and providing promotion across media for luxury independent hotels that are part of the Great Hotels Organisation, a marketing alliance for the independent hotel sector.

This work has led to a logical evolution for the Big Agency to now offer complete digital solutions to the same market it has served since 1996 by drawing on the experience garnered from its publishing, online and promotional activities. The Big Agency’s expertise covers design, IT, e-marketing and a strong understanding of the needs of the hotel industry.